Betfred Offers & Review - July 2024


Founded back in 1967, Betfred has slowly built on their reputation and they have now become one of the premier bookmakers in the game today. With their online presence set up in 2004, Betfred are fast closing in on 20 years in the online game and they have become such a mainstay of the industry that it seems like they have been around for a lot longer than 16 years.

With an array of markets, competitive odds, a generous bonus and fantastic available features, Betfred have thrust themselves into the upper-echelons of the betting industry.

Welcome Offer

Once you have decided to sign up for a new account with Betfred you will be given the opportunity to opt into their new customer offer. This welcome offer allows you to get up to £40 in free bets when you stake £10. While this offer is worded differently, it is really just a bet £10 get £40 offer, and it is one of the more generous ones in the market today with most other bookmakers only looking to double your money with this sort of offer, whereas Betfred will quadruple your initial deposit.

To unlock the welcome offer you must sign up and use the promo code 'FOOTBALL40b', deposit and place your first bet of £10 on football at odds of 2.00 (Evens) or higher. The first bet MUST settle during the promo period which runs from 00:00 on 15/6/2020 to 23:59 on 12/7/2020.

£30 of your free bets will be credited to you within 10 hours of your bet settling and it will then expire seven days later if unused. The additional £10 in free bets will only be credited if your first bet doesn't win. Your first bet must be on a football market while cashed out bets do not count and any multiple selection must include football markets in each leg. Totepool, Games, Casino, Numbers, Lotto, Virtual, Poker and Bingo do not qualify.

Customers that deposit using prepaid Visa's and Mastercard's or e-Wallets will not qualify for this promotion so ensure you have an alternate payment method outside of the aforementioned ones.

Sports & Markets

Betfred offer a very impressive range of sports with their offering more than enough to keep you busy if your favoured sport is taking a break over the summer.

An offering of 28 sports is impressive and stands up well to the other top bookmakers. While more mainstream sports like tennis, horse racing, cricket and boxing are all offered, you will be able to get your fill of more niche sports like hurling and Gaelic football. Of course, you will not likely get as many markets in these more niche sports as the bigger ones.

For the bigger sports Betfred offers a very impressive range of graphics for you to utilise as you bet. In tennis for example you will be shown a tennis court at the top of the screen. This court will show who is on serve, whether it is first or second serve, while next to this will be the score in sets and games along with the amount of aces, double faults and the win percentage on first serve. This sort of information can be the difference between you placing a bet and winning, or you placing an ill-informed bet that was destined to lose.

Along with bigger and smaller sports, Betfred gives you the ability to bet on more novelty events. For example, in the politics section you are able to bet on US and UK politics and the French Presidential Election. Disappointingly, whereas other bookies will offer you markets on TV, Betfred do not seem to offer this market at this time which is surprising considering betting on reality tv has become much more popular of late.

In-Play betting is another element that has gained considerable popularity in recent years and Betfred have kept up with the times. Clicking on the 'In-Play' betting tab at the top left of the homepage will take you to a page with the available sports that allow In-Play betting. Upon clicking on one of the tabs with an image of the sport, the In-Play options will be revealed.

Live Streaming

Betfred offers one of the most extensive ranges of live streaming options in the industry today. Most bookies will give you the ability to simultaneously watch and bet on horse racing and greyhound racing, but having just these two markets is very limited and quite disappointing.

Betfred meanwhile offer live streaming options for UK and Irish racing, football, tennis, badminton, snooker and more. These offerings can help to take your betting experience to the next level. If you are looking to utilise Betfred's In-Play features to their fullest and you are unable to watch the match on tv then streaming is the next best option. These two features work so well together because sports like football and tennis can turn on their head in an instant. Therefore watching events unfold and predicting a goal against the run of play or the big-serving favourite to see their serve broken can see you making a big profit on In-Play markets.

Live streaming also slots in well with Betfred's cash out feature. Cash out allows you to pull out a portion of your winnings early whilst it can also enable you to get some of your stake back if your bet looks like it is heading for a loss.


Betfred's version of a request a bet sees your potential bets only limited by the boundaries of your imagination. #PickYouPunt allows you to construct your own bets and then request a price for them by tweeting Betfred's official Twitter handle.

You tweet should contain the hashtag #PickYourPunt and then you will get your odds back from their social media team as soon as they have worked out the odds. For example, 'Manchester City vs Manchester United (Premier League): Aguero to score 2+ goals, Maguire to get a yellow card, over 3.5 goals and over 9.5 corners. #PickYourPunt.

While this feature is one that can be frustrating as you have to wait for Betfred's social media team to get the odds and then reply to you. This can sometimes take a while whereas bet365's Bet Builder is an instant service that will give you the odds as soon as you have built the bet.

Best Odds Guaranteed

Betfred's best odds guarantee ensures that you will always get the best odds on a certain horse no matter when you decide to place your bet. Simply back any horse in a UK or Irish race after 8am on the day of the race and if the starting price (SP) is higher than the price you took then you will be paid at the higher price.

For example, if you took a horse at 3/1 and the SP is 5/1, you will be paid out at 5/1 if your horse wins. The best odds guarantee ensures that you will always get the best price on the horses when betting with Betfred and it should also be seen as an assurance from the bookie that they are out for your best interests when it comes to getting you the best odds.

Other Features

Betfred offer an impressive range of niche markets for their customers to make the most of. These include Asian Handicap and to keep a clean sheet which are markets that require a lot more knowledge as they are not quite as straightforward as the match winner or both teams to score market.

While Betfred do not seem to currently offer an Acca boost, they do offer customers the chance to make the most out of their Acca Insurance. Their Acca Insurance requires you to place a pre-match 5-fold match result football acca on games from selected leagues. If your bet only loses by one selection then you will be given your stake back as a free bet up to £10. This is a feature that works perfectly if you are looking to back a very speculative mega-accumulator and you have incorporated a risky selection to see the odds boom. Be sure that you adhere to the 1/3 minimum odds per leg requirement while you must place you acca bet pre-match.

Betfred's site is one that is not stale in it's design but it is also definitely not a re-defining iteration. The blue and grey colour scheme is not as overwhelming as other bookies and actually helps to keep the homepage looking uncluttered. Perhaps the site itself could use something of a facelift, although this is not something that should detract much from the overall experience the bookie offer.


Betfred are be one of those bookies that still provides an old-school physical betting experience in store along with a very impressive online product. Their current bonus is a very generous one and it is perfect for players old and new, while it ties in perfectly with their extensive range of available markets. If Betfred is not currently in your bookmaker roster, they have done more than enough to force their way into contention.